{"title":"Berkley","description":"\u003cp\u003e\u003cstrong\u003eBerkley Fishing\u003c\/strong\u003e -- Built with Innovation. Fueled by passion. Berkley helps you catch more fish! From the beginning, Berkley has committed significant resources to research and development - a continuing strategy that has resulted in countless product innovations, including Berkley Trilene, the Lightning Rod, PowerBait, FireLine, and more recently Gulp!? and Gulp! Alive. Berkley also has a longstanding commitment to fishing line recycling and is currently spearheading a global initiative to expand its reach. Through the Berkley Conservation Institute (BCI), a division of Pure Fishing, we collaborate with various stakeholders to advance conservation and angler recruitment, working closely with fishing groups, conservation organizations, customers, and industry partners to safeguard our fishable waters. \u003cstrong\u003eYour Fish. Our Science.\u003c\/strong\u003e\u003c\/p\u003e","products":[{"product_id":"lightning-rod-casting-7ft-2pc-med-heavy-fast","title":"Lightning Rod Casting 7ft 2pc Medium Heavy - Fast","description":"\u003cdiv class=\"accordion-item border-t border-gray-light\"\u003eThe Berkley Lightning Rod has helped anglers Catch More Fish™ for generations. Now constructed with 24-Ton Multi- Modulus graphite, the carbon composite blank is lightweight, sensitive, and durable.\u003c\/div\u003e\n\u003cdiv class=\"accordion-item border-b tabletl:border-b-0 border-t border-gray-light\"\u003e\u003cspan class=\"accordion-header__text p2 font-600\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"accordion-item border-b tabletl:border-b-0 border-t border-gray-light\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e24-Ton Multi Modulus Carbon Composite Blank Construction\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eStainless Steel Guides with Aluminum Oxide Inserts\u003c\/li\u003e\n\u003cli\u003eDouble Up Locking Reel Seat\u003c\/li\u003e\n\u003cli\u003eRubberized Cork Wrapped Full Handles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv aria-hidden=\"false\" class=\"accordion-content\" id=\"Product7523381018763-features\"\u003e\n\u003cdiv class=\"mb-md rte\"\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"BERKLEY","offers":[{"title":"Default Title","offer_id":51599145894183,"sku":"BCLR702MH","price":64.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0874\/2676\/0999\/files\/Berkley_Lightning_Rod_Spinning_A_2018_alt3.webp?v=1783451728"},{"product_id":"lightning-rod-casting-5ft-2pc-ultra-light-moderate","title":"Lightning Rod Casting 5ft 2pc Ultra Light to Moderate","description":"\u003cdiv class=\"accordion-item border-t border-gray-light\"\u003e\n\u003cdiv id=\"Product7523381018763-description\" class=\"accordion-content\" aria-hidden=\"false\"\u003e\n\u003cdiv class=\"mb-md rte\"\u003e\n\u003cp\u003eThe Berkley Lightning Rod has helped anglers Catch More Fish™ for generations. Now constructed with 24-Ton Multi- Modulus graphite, the carbon composite blank is lightweight, sensitive, and durable.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion-item border-b tabletl:border-b-0 border-t border-gray-light\"\u003e\n\u003cdiv id=\"Product7523381018763-features\" class=\"accordion-content\" aria-hidden=\"false\"\u003e\n\u003cdiv class=\"mb-md rte\"\u003e\n\u003cul\u003e\n\u003cli\u003e4-Ton Multi Modulus Carbon Composite Blank Construction\u003c\/li\u003e\n\u003cli\u003eStainless Steel Guides with Aluminum Oxide Inserts\u003c\/li\u003e\n\u003cli\u003eDouble Up Locking Reel Seat\u003c\/li\u003e\n\u003cli\u003eRubberized Cork Wrapped Full Handles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"BERKLEY","offers":[{"title":"Default Title","offer_id":51599182201127,"sku":"BSLR502UL","price":64.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0874\/2676\/0999\/files\/Berkley_Lightning_Rod_Spinning_A_2018_alt3.webp?v=1783451728"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0874\/2676\/0999\/collections\/Berkley_logo_250x250_ce9a7810-cc87-4190-a8b0-bdf111f20d51.jpg?v=1785244275","url":"https:\/\/kencooutfitters.com\/collections\/berkley.oembed","provider":"Kenco Outfitters","version":"1.0","type":"link"}