Why Chubbs Lures? We know that fishing isn’t just a hobby, it’s a passion. Fishing is an opportunity to get outside, spend time with friends and with some skill and a little luck, catch some fish. Our team at Chubbs shares your passion for fishing and have spent a combined 100+ years designing and perfecting the products we use and sell. Here at Chubbs™, we take great pride in providing quality lures and tackle for the everyday angler. No matter how you fish or where you choose to “wet a line,” we have you covered with proven designs in a wide variety of color options. We are anglers, we know fishing, and we hope to be a trusted partner on all your future angling adventures. Tie on a Chubbs and “Catch a Memory.”